PRODUCTS & SERVICES DESIGN

Designing systems to make CX

In order to help the company grow, we need to make decisions in a long-term perspective. In times of uncertainty, the vision to create a future innovation with unconventional thinking is needed for every company. Now the people are getting aware of the experience and functional value of the products, so the idea of “sharing” is spreading rapidly. Therefore, we need to find the value of the products not only in the functional way, but also in service-dominant logic way. We need to throw away the product-centered strategy, and gradually switch into the service-centered strategy nowadays.
In BOEL Inc., we assume that all the CX can be designed including both the products and the services. By connecting different types of digital contents / products / services together, we create the system of “Products & Services”.

A brand to be chosen for years

The companies must try hard to be valuable for the clients so that we can keep offering the product services. That effort would be also profitable for the companies as a result.
Since we're in times of uncertainty now, the service designs need to be always improved depending on the change of the customers. Therefore, we must change our approach from the style of enforcing the initial plan to the end, to the style of updating the designs through the project.
BOEL Inc. will make your brand loved and chosen for years by adapting rapidly to changing environments and trying to be considerate of how the customers feel.

Communication &
Design

Visions &
Future Design

PROJECTS

Through our user-centered designing process,
we'll realize your excellent CX from your branding
strategies to visual communications.

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